Events/Offerings
Jump Start Your Practice In a Down Economy
“Jump Starting Your Practice - How to Get Clients Even in a Down Turn Economy”
Worried about the economy? Discover how you can jump-start your practice and start attracting the clients you really want.
With these simple strategies and weekly actions on your part, you can …
* Stop worrying about the economy and get back to the business of your practice
* Build new referral sources so that your phone rings more often
* Reconnect with old referral sources in a way that has them remembering you when they need a referral
* Use the internet to your advantage
* Gain the respect of your peers who are bemoaning the recession
Get your copy of this 80 minute recording at
The Digital Version of our Self Study Course is now available.
Great News! Our information-packed Be A Wealthy Therapist Implementation Kit is now available in Digital Form!
The How To Build A Full and Rewarding Private Practice! Digital Version is a 130-page workbook download and 12 audio mp3 recordings that are jammed packed full of tips, strategies and a detailed action plan guaranteed to get you excited about building your practice.
Up until now, we only offered the hardcopy version for $275. But now you can get the same great information in a Digital Version for $100 off the retail price! Download your Digital copy today for $175.
With the Digital Version, you can download the 130+ page manual and either read it on your computer or print it if you like. You will also receive 12 mp3 files. You will have immediate access after you place your order - no more waiting to receive your copy in the mail!
To learn more about the Digital Version or to request your *no charge* Marketing Checklist visit:
http://www.attractmoreclientsnow.com/indexdigital.html
So you do not like Sam Walton - what about Oprah?
My goodness - I had no idea the number of people who scolded me for saying Sam Walton redefined Big Business. Okay, several asked me to talk about a successful woman who does good with a lot of money.
Okay - what about Oprah? Philanthropist, advocate, contributor.. I don’t know about you but she is an inspiration to me. She is so busy, seems to care a great deal about people, has her own troubles (her school problems) and still finds time to read and recommend good books!
Please know my point was meant to inspire - sorry I missed the mark with some of you!
Love, Casey
Click the play button (you may need to click it twice), then please wait a few secs for it to start streaming.
Breaking Free of the Perfectionism/Procrastination Cycle - what I learned in the process of writing my new book.
Does this happen to you?
As I try to keep providing quality marketing information to healing professionals, I often get stalled by my Achilles heel - trying to be perfect.
Do you struggle with it too? Here is a conversation that goes on in my head sometimes:
“There just isn’t enough time to do it ‘right.’” Or, “It just isn’t perfect yet.” Or, “I can do it better than this.”
If you struggle with this, you know what I am talking about. It is the place where it feels too hard to move forward and yet you might like a failure if you don’t. You just feel stuck.
Well, in May I decided to confront this perfectionism/procrastination cycle once and for all. I decided to write a new book and “just finish it” and let it be - not perfect - but good enough. But I wondered, can I really do it?
Here is the mantra that helped me finish the book…
My coach said to me “Focus on completion - not perfection” and that was the motto that moved me through the process. I will post more later of my book writing/overcoming procrastination story in case you might be interested.
But if you struggle with that “I’ll think about it tomorrow because I am too tired to make it perfect today” thinking then I hope you can take a page out of my book (hee hee) and “Focus on completion not perfection” - whether it is in your marketing efforts or somewhere in the rest of your life.
And yes, the book is completed!
This book certainly is not perfect - but it is completed. I am so excited. We are receiving advanced reviews that are fantastic.
It is in the final production stage and we will be shipping in just a few weeks. You can check it out (and pre-order your copy at a discount if you like) at:
http://www.BeAWealthyTherapist.com/book/
Ready for more? Consider joining us in Houston - October 26 & 27
Of course, I can only cover so much in a book. I love interacting with people as they work through these issues of money and move on to create their marketing plan. To that end, I will be teaching and coaching these strategies in detail at the 2-day power-packed Workshop in Houston, TX on October 26 & 27 2007.
There are a few workshop seats left at the discounted price of $277. Soon the price will be going up to $350. To see my 2-minute video and reserve your seat, visit:
http://www.BeAWealthyTherapist.com/Workshop/
Can’t wait to hear what you think of the book!
As always, I wish you great success!
Individual face-to-face consulting available
As you probably know, most of my coaching and consulting is done over the phone. Yet, some people really love to have some concentrated time face-to-face with me to really get into the nuts of bolts of building their practice.
To that end, I am offering a few in-person consulting sessions as I travel. I will be offering face-to-face consulting:
In Long Beach, CA on October 12, 13 & 15
In Houston, TX on October 25 & 28
In Oakland, CA on November 1 & 3
We have openings for 90-minute and 3 hour face-to-face coaching sessions. For more information about how we could spend some together working on your practice building strategies, please send a blank email to: consulting@beawealthytherapist.org
I hope we can meet face to face!
Casey
No-charge Preview Teleseminar
People often say to me “Casey, I want what you built - a practice full of cash-paying clients with no managed care. How did you do it?”
I’d love it share! You are invited to a no-charge teleseminar where I will share with you the exact techniques I used - as a strong introvert - to let go of managed care and attract more fee-for-service clients. These will be the strategies that I present in-person and in much more detail at our power-packed intensive 2-day workshop in Houston, Texas on October 26 & 27th.
Interested in the freebie 60-minute workshop preview teleseminar?
Call will be on Tuesday, September 4, 2007 at:
2 p.m. Pacific
3 p.m. Mountain
4 p.m. Central
5 p.m. Eastern
Get your complimentary seat for this teleseminar by visiting:
http://www.BeAWealthyTherapist.com/preview1.html
Hope “hear” you on the call!
Casey
Workshop - October 26 & 27th - Houston, TX
I am returning to my roots in Houston Texas for our two-day power-packed workshop (with 14 CEUs.)
Raised in Houston, I am excited to bring Bob and my friend Maria to join some success-minded private practitioners on October 26 & 27th in Houston.
Like last year, I plan to stuff myself with BBQ and great Mexican food.
Want to hear what we are covering? You can view my two minute video at:
http://www.BeAWealthyTherapist.com/Workshop/
I bet they didn’t teach you this in grad school…
This 14-hour workshop is jammed packed full of tips, strategies and a detailed action plan
guaranteed to get you excited about building your practice.
On Day 1 We Will Cover:
The 4 Simple Rules for Creating the Ultimate Private Practice
Money 101
What is it, who gets it and do you want more of it?
How to handle the intake call to your best advantage.
Marketing 101
What influences “buying” behavior?
What can you do to be more attractive to prospective clients?
What are you selling and to whom?
All businesses have a target market. We will help you figure out yours.
Your Marketing Personality Type
Are you an Introvert, Extrovert, Techno Lover or Creative Marketing Type? Based on your Marketing Personality Type, you can select the activities that work best for you.
The 17 Marketing Activities You Can Use to Build Your Practice
The Law of Attraction applied to Building a Private Practice
On Day 2 We Will Create:
Your Marketing Plan Blueprint - including
Your ideal client profile
Your tag line
Your Marketing Activity Plan including your Keep In Touch Marketing Activities
You will also learn:
How to Know if Your Marketing is Working
How to Maintain Marketing Focus and Motivation in order to stay happily on track.
How to create your Marketing Self Care Plan
You will leave with your personal Marketing Plan Blueprint complete.
Each day there will opportunities for attendees to have some “Hot Seat Laser Coaching” - quick coaching on your marketing plan with the group.
And I will be there to support and coach and nudge you and the other participants for the whole, entire day! Get your questions answered on the spot as you develop your plan.
And After The Workshop:
Once a month for 3 months after the workshop, I will hold a teleclass at no additional charge just for the attendees. We call this your “Stick To It Program.” I offer these calls to make sure you are on target with your marketing and to answer your questions after the workshop. These 60 minute calls will be the fist Monday of every month at 6 p.m. Central time.
There is a $75 discount for the first 20 registered. (We have 10 registered so far so you may want to get in quick if you are going to get your discount.)
Visit http://www.BeAWealthyTherapist.com/Workshop/ for more details.
Hope to see you there!
Casey
The Art of Contentment
When Bob and I married almost 9 years ago, one of my married co-workers gave us a lovely wedding card.
The sentiment said “Wishing you moments of bliss and hours of contentment.”
Now, many years later I understand the sentiment. But at the time I was disturbed by it.
“She only wishes us moments of bliss?”
Dr. Lee Blakwell, one of my mentors once said “Contentment is underrated.”
In all great religions, we are invited to be content with what it is - and as we do so - the blessings keep coming.
My big goal this year is to allow myself to be content - to enjoy my life as it is and to enjoy the blessings that keep coming day after day, month after month.
The Exclusive Members Program has been a source of great joy and blessing for me this year. And with my new partnership with the amazing practice-building coach Juliet Austin, I anticipate this next year will bring even more joy.
I’d love to hear what you think about the “art of contentment.” Is is something you seek? Is it something you allow yourself to be? If you’d like to share please leave your thoughts, feelings and comments at http://buildyourtherapypractice.com/casey/archives/45/
Until we meet again…
Love and blessings to you,
What is your website saying to your prospects?
As I have mentioned, technology will be the primary way therapists and healing professionals get clients in the coming decade.
This means you need some sort of web presence.
There are two very easy ways to get on the internet right now.
The first is to write a compelling listing for the online therapist locator services such as http://www.Find-A-Therapist.com
The second is to create your own blog or website that contains content that “speaks to” your ideal client and gets them to pick up the phone and call for an appointment.
But how do you know what to put on your website or in your listing?
My new partner is a practice building coach from Vancouver, Canada. Her name is Juliet Austin and she is an ace at figuring out how to speak to your ideal client.
Juliet and I were talking about how important it is to create a “Marketing Message” that speaks to the pain you help people to reduce.
Juliet Austin
This is the main difference between a fair website and one that attract clients!
So what does your website say? Does it speak to your ideal client?
I believe the number one concern a potential client has when looking for a therapists for is “Will the therapist ‘get me?’?”
You can let them know you do with a clear and effective marketing message! The words need to simple yet be filled with understanding and emotion. They must speak to the worry that the potential client has.
New: Exclusive Members Program Monthly Copywriting Critique Teleclass
If you could use some support in the area of creating a marketing message and powerful web copy (text), Juliet will be delivering a Copywriting Critique call every month for the Exclusive Members Program.
Juliet and I have teamed up in the Exclusive Members Program to provide you more training, support and motivation! Our mission is to help you build your private practice!
If you already are an Exclusive Member, we look forward to continuing to connect with you! In March I hope you will join us for our teleclass “How to Get an Infusion of New Clients … in time to pay the rent.”
In the Exclusive Members program, we offer 3 teleclass trainings a month and we have discussion forums as well as audios and checklists. It is a one-stop-shop to teach you what you need to know in order to create the practice you really want.
Juliet and I will both be teaching the Exclusive Members teleclasses and we are really excited about it!
For more info - or to register, please visit: http://www.buildyourprivatepractice.com
So, check it out now if you have even the slightest desire to join - the first month membership is only $4.95.
Happy practice building!
Love and success,
-
Get The Book
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Your reputation is your brand.
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