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Feature Article #1

Santa came disguised as an ATT service man

Hello all. I have been moving my home office around (switching it to another room) and we needed a DSL line in the new office. 
All day I had been fussing with my computer. First Microsoft Word wasn’t working - then some other computer challenges (you know the kind of stuff I am talking about.) I [...]

Casey Truffo | December 23rd, 2008 | Continued

Feature Article #2

Advanced Be A Wealthy Therapist Strategies

Hope you enjoyed the call. I would love to hear one thing you learned and one thing you will do as a result of this call. We will draw one winner from all the comments for a copy of Pink Spoon Marketing. If you are interested in purchasing Pink Spoon Marketing Workbook, please click [...]

Casey Truffo | December 16th, 2008 | Continued

Feature Article #3

Pick a specialty that hangs out together.

Not sure what to specialize it? Or have a specialty and wondering how to make it better? Consider this new tip for marketing the most of your marketing time and dollar.

Casey Truffo | December 10th, 2008 | Continued

Feature Article #4

A Lesson from the Ice Cream Store

A web visitor may spend 4 seconds to one minute on your site. How do you get them to come back? How do you build both credibility and a relationship with them so they want to become your client? Take a lesson from the ice cream store.

Casey Truffo | December 3rd, 2008 | Continued

Feature Article #5

How To Market Your Counseling Practice to Women

Women will most like make the decision to hire you. So it behooves us (I love using that word) to make sure we appeal to them in the best possible way. Simply put, it is about being genuine, showing your personality and helping them feel part of some community - even if it just in connection with you.

Casey Truffo | November 19th, 2008 | Continued

Feature Article #6

The Lighthouse

This week I was reminded of a touching motivational story that is often shared in coaching circles. It is the story of the light house. This story has been shared many times and, in the retelling, I am sure it has lost some of the original beauty - thus my apologies to the original author. But I want to share this story with you as it always touches my heart.

Casey Truffo | October 22nd, 2008 | Continued

Feature Article #7

The best advice I ever received

As healers, we have the wonderful opportunity to both give and receive life-changing advice. I’d like to pay a bit of a tribute to those who have given me wonderful advice over the years.

Here are 7 pieces of advice that have served me well. I’d love to hear yours!

Casey Truffo | October 15th, 2008 | Continued

Feature Article #8

Trends in Psychotherapy

Here are some questions about trends in marketing and delivering psychotherapy. Do cultural shifts bring about new target niches? Does the way we deliver services change as well?

Casey Truffo | October 1st, 2008 | Continued

About this Site

You deserve to have the practice you really want! But first you need to know how to the get the therapy clients you want. What worked for your mentors and supervisors doesn’t work today. Our Be a Wealthy Therapist.com Mission is to teach you what you didn’t learn in graduate school about building a counseling [...]